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Path To The Pros
What does it take to become an executive professional in sports? How do you work your way through the ranks to become a leader in one of the world's most exciting and innovative industries? We dive into the personal lives of some of the most talented and successful executives in sports and entertainment.
This is the Path to the Pros hosted by Samir Prince.
Path To The Pros
Bulls, Brands, and Breakthroughs: The Business Behind Professional Bull Riding's Surge
Mark Fine is a true titan in sports entertainment, working with some of the most iconic sports brands. He went from the Harlem Globetrotters to the New York Mets, Brooklyn Nets, and Las Vegas Desert Dogs before ultimately finding his calling at Professional Bull Riders (PBR). As the Chief Marketing Officer, Mark stands at the forefront of the sport's evolution, trailblazing and pushing boundaries to take the sport to unprecedented heights.
In this conversation, Mark reflects on the diverse experiences that have shaped his journey and offers insight into the innovative strategies driving PBR's vision. The future of PBR is brighter than ever as he spearheads initiatives that promise to redefine the sport for generations to come.